Blueberry season is on!
In a year that challenged us in a thousand ways with a pandemic that surprised everyone, the blueberry business remains strong and expanding globally.
From different origins as Chile, South Africa, Peru, and Argentina, this fruit is highly consumed and requested.
Chile is a pioneer in the production and export of fresh blueberries. With more than 30 years in the market, it stands out for the correct selection of varieties, production, harvest, and post-harvest. Likewise, it encourages the production of several varieties that guarantee the best quality at the destination, intensifying controls, and technical advice to producers.
As for South Africa, the raised of blueberries has increased exponentially in recent years, thanks to the continuous investments of local producers and the industrial development of the sector. That’s why it’s a market with great growth potential, supported by the quality of its fruit and specifically the new varieties offered by OZBlu blueberries.
Regarding the southern countries, Peru and Argentina are not far behind. Peru has managed to position itself in the first place in terms of the number of blueberries exported, with a vertiginous growth thanks to its favorable conditions: large surfaces, dry and even climate, enough water, and an increase in investments. Its varietal offer is wide, but the Biloxi variety is the favorite of importers, due to its quality and good appearance.
Argentina also achieves a highly requested fruit thanks to its agroclimatic conditions and the implementation of new improved varieties with, for example, longer life or higher quality.
“We are very excited about the beginning of the blueberry season, and we estimate that we will ship around 100,000 kgs in the coming months”, says Juan González Pita, Sales Manager at Salix Fruits.
Salix is a global import-export company of fresh fruit, an American Company based in Atlanta. It also has offices in Philadelphia, Chicago, South Africa and Argentina. The firm has more than 15 years of experience in the fresh fruit business. Recently added a new business unit, processed foods.
Salix has a wide portfolio of over 25 produce items, but focuses on apples, lemons, oranges, tangerines, pears and grapes. The company works with more than 80 loyal growers in 18 countries, and 400 customers in 57 countries.
Salix was founded in 2013 by Juan González Pita and Luis Elortondo.